Visual brand identity design

Visual branding is my signature service. This custom service follows a proven process, delving into the soul of the brand to create a beautiful look and feel that brings the brand to life. You will get so much more than just a logo. You’ll walk away with a clear understanding of your brand.

Investment starting at $2,500
(Payment plans available)

Includes (specifics depend on the package):

• Discovery

• Stylescape design

• Logo concept design presentation

• Brand story development

• Holistic brand look presentation

Deliverables (specifics depend on the package):

• Full color and black & white hero logo and variations (depends on the design but can include favicon, stacked, horizontal, motif-only, font-only). File formats include: Adobe Illustrator, PNG, PDF, SVG

• Custom illustrations/elements. File formats include: Adobe Illustrator, PNG, PDF, SVG

• Brand guidelines. This document can be given to any designer creating graphics or collateral to ensure your brand colors colors, fonts, custom design elements and logos are used correctly.

• Brand story. Think of this as a jump start to your brand’s messaging

Add on services available:

• Print asset design (business card, flyers, letterhead, corporate templates)

• Digital asset design (social media assets)

Custom Squarespace website design & development

It is expected that all brands have a digital footprint and I can help bring your brand to life through a custom website. I exclusively design on the Squarespace platform which allows me to create a unique website that doesn’t feel DIY yet is easy for the client to manage and update as necessary. A full custom website package is good for clients who need some of the following features: eCommerce capabilities, blog/portfolio sections or scheduling capabilities to name a few.

Investment starting at $2,500
(Payment plans available)

Includes:

• Discovery call

• Site design questionnaire

• Content and SEO strategy workbook

• Web design and site map strategy presentations

• Interactive design mockup and revisions (2)

• Full week of site edits versus revision rounds

Deliverables:

• Design strategy document

• Complete website with a responsive mobile design

• Custom CSS design

• Hosting/domain setup and integration

• 3rd party integrations (e.g. CRM, scheduler)

• Custom site graphics (if applicable)

• Live one-hour Squarespace training (recorded) or pre-recorded training videos

Mini custom Squarespace website design & development

Not every business needs a fully custom site. This package is great for clients with simple needs. Do you only need a few pages? Don’t require custom graphic development? Want a clean, straight-forward look and feel? This could be the package for you.

Investment starting at $1,800
(Payment plans available)

Who’s a good fit?

• Non-eCommerce websites

• Non-bloggers

• Services websites

Includes:

• Site design questionnaire

• Content and SEO strategy workbook

• Web design and site map strategy presentation

• Interactive homepage design mockup and revisions (1)

• Two (2) edit days with unlimited development edits versus revision rounds

Deliverables:

• Design strategy document

• Complete website with a responsive mobile design

• Minimal custom CSS design

• Hosting/domain setup and integration

• 3rd party integrations (e.g. CRM, scheduler)

• Live one-hour Squarespace training (recorded) or pre-recorded training videos